Google online business tools how to#
Google online business tools free#

This includes making the necessary connections with your booking engine to allow you to access Google’s free booking links and Google Hotel Ads.

The Google Integration Program is designed to give you access to the tools you need to accept bookings through Google. We can help you correctly set up all of the Google tools listed above, as well as perform a detailed analysis of your website to assess SEO functionality, keyword inclusion and other crucial factors affecting your website.įeel comfortable in the knowledge that your website is performing at its peak and making the most of the excellent functionality available through Google. Levart offers the Google Ready Program to help you ensure your website is correctly set up for Google so you can use the platform to your advantage. We’ve put together two programs to help your property with Google, all designed to help you get more direct bookings.

Google online business tools how to#

We realise it can be tricky to determine how to manage the many great tools Google offers to benefit your business. Get your Google tools sorted with a little help: You can read more about the differences between free versus paid bookings through Google here. The commission level you choose to pay with Google Hotel Ads is flexible, keeping you in control of what you pay to acquire bookings. The Google Hotel Ads listing is located in a more prominent position on the Google Search page and allows you to compete for bookings with OTAs, whilst paying much lower commission fees than you would for bookings through OTAs. Whilst bookings acquired through Google’s Free Booking links cost you nothing whatsoever, Google Hotel Ads attracts commissionable bookings. Bookings made via these links are always 100% free and Google does not collect any payment for engagement with these links. These links are accessible when a guest clicks on ‘view more options’ below the traditional Google Hotel Ads location. Google Free Booking Links let you attract bookings in Google Travel for no cost. Keep this information up-to-date with relevant text and images and ensure your Google maps location is accurate to help guests find your property. Reviews your guests leave through the Google Reviews platform will also appear publicly here, so it’s important you monitor and respond to these accordingly. It provides an overview of key information to guests who have searched your property, including important contact information. Your Google My Business Listing is an essential part of your online presence as a business. Using this data to make more informed decisions online can boost your overall booking revenue and help you to track the success of your promotions, specials and more. And the best bit- Google Analytics is completely free! Track behaviour such as the device guests browse on, most popular pages, bounce rates and where website traffic is coming from. It provides extensive insights into the way guests use and interact with your website. Google Analytics is perhaps the best free analytics tool available. We’ve put together a guide to explain all the ways these tools can be helping your business. If you’re not taking advantage of Google’s range of tools and platforms, your business might be missing out.